Eric Ryan

is a serial entrepreneur

Founder
& Advisor

Eric Ryan is a serial entrepreneur whose ventures have consistently redefined the consumer landscape. As the creative force behind method, he turned eco-friendly cleaning products into a design-driven household staple, blending sustainability with style. With OLLY, he transformed the vitamin aisle, making wellness accessible, joyful, and modern. Welly introduced a beauty-forward approach to first aid, elevating everyday health essentials into lifestyle accessories. Cast reimagined the fine jewelry shopping experience, marrying artisan craftsmanship with playful, design-led storytelling. Most recently, Ryan launched Tandy, a functional candy brand pioneering a new category at the intersection of snacking and wellness.

My Philosophy

Brands that spark joy

Eric believes the heart of consumer branding beats to the rhythm of culture, with products merely serving as tokens of this cultural narrative. His journey in entrepreneurship, rooted deeply in his advertising background, begins with identifying categories poised for a shake-up, guided by unnoticed cultural shifts. This is then brought to life through strong creative execution, crafting brand stories and product propositions that captivate.

In every venture, whether co-founding a brand or consulting for startups, Eric's joyful philosophy shines through. He champions a blend of artistic vision and operational prowess, leverages design thinking for memorable product experiences, and advocates for high-personality brands that evoke emotional connections.

Yet, beneath the surface of his strategic approach, Eric brings a playful, child-like curiosity that challenges industries too absorbed in their own seriousness. This approach not only sets him apart but has also redefined the art of brand building in today’s market, proving that the key to success is bringing joy to unexpected places.

Speak to me
A white bowl filled with lots of toys.